Meet Fonda, the friendly face and voice of Brad’s company Time and time again the message is clear: the importance of a great Front Desk Superstar cannot be underestimated. A smile and an understanding with patients form a bond and, as you saw at our recent Mastermind Event, business is all about lifetime customer value.Read More…
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Author: Paul Gough
The 5 Best Facebook Ad Retargeting Strategies You Should Be Using
Have you ever been shopping on Target’s website, but decided not to purchase anything, then seen a Target ad pop-up on your Facebook ads in you feed? (Happens to us all the time.) Today, I’m going to teach you how it’s done! We are going over our most successful retargeting on Facebook strategies that youRead More…
What Derrick’s Front Desk Did to Bring in 25k Extra per Month
At our recent Mastermind event in Florida, Derrick Hines was named Business Genius. It’s an honor bestowed on a member who has proved to be a success, someone who has grown both personally and professionally and who has enjoyed growth as a result of being part of this thriving community. Derrick, of Acadiana Pain andRead More…
The 10 Crucial Decisions to Reach a Million Dollar Business
Jason and Shania Clemons started in business in 2015 and jumped in Paul’s World in 2016. In 2019, they dove into 4% Club and are now CEO Mastermind members. They are some of the most successful business owners in this community and were invited onstage at our Summer Mastermind Event to take you through theRead More…
No Longer a Slave to the Treatment Table after He Built a Business and Stepped Back
For Tim Madsen, it’s not only business that is on an upward curve, so too is his outlook. As he is able to step away from the treatment room, he feels refreshed, his mind clearer on his vision. He said: “I feel my outlook has changed and my health is a lot better since cuttingRead More…
Why You Need to Start with an Audience Building Campaign on Facebook Ads to Boost Your Leads
When it comes to creating ads online, creating an audience on Facebook, here’s where to start; if you’re wondering why you need to start with an audience building campaign, let me explain… Facebook is classified as a “push” platform, while Google is a “pull” platform. Users are not searching for your content on Facebook, weRead More…
Wowing Patients on the Front Desk: What Ella is Doing to be an INSTANT Success
“Our front desk person is essential to the success of our business. She is the first point of contact from incoming calls. If she does well with the calls to build trust and show value in what we do, we have a very warm lead coming for a DV.” For Michael Chin, of P3 AthleticRead More…
Addressing the Missed Opportunities That are Costing You Leads
Today, the focus is on Google Ad call extensions and addressing ‘wrong number’ callers and how important it is for your company and your services to be getting calls from Google Ads, as well as the importance of changing your mindset regarding calls coming into the business. Call Extension Ads You can add phone numbersRead More…
‘My Best Months Ever, After Raising Rates’ – Without Any Patient Pushback
Raising rates has become a fundamental principle. Every member of this community who has done it has reaped the rewards. Remember Paul’s outlook: Don’t give a champagne service for lemonade prices. Value yourself correctly. Don’t undersell your services and professionalism. In this interview, Steven Alexander has had no pushback to his increase and hasRead More…
“Why Do People Fail To Reach Their Full Potential in Business? Part 2”
If you’d like to read part 1 of this article, where I discuss the Role of Discernment in Achievement, ‘Say Nothing’ To Anyone, & Gratification over Commitment And Follow Through … Read it here! Decisions to start or stop things… I think both of these are equally as important as the other. Starting something is veryRead More…