On today’s “Flash-Back Friday” edition of the podcast, you will be listening to an old episode of our “Paul Gough Physio Rooms” show. In this episode you will hear me talk about why patients cancel Physical Therapy appointments to go to the hairdresser instead (and what to say about it),….. why “words” are the most important thing we can use to get people to say ‘yes’ to paying for Physical Therapy, and why clinic owners need to play the LONG GAME with patients for huge success…

If you want to watch this video instead of just listening to it, CLICK HERE – youtube.com/watch?v=FoJNNnk6PIY…LSsiA_SBao&index=52

If you want to watch this video, along with other free videos to help increase your clinics profit, subscribe to our Channel While you are there. There is hundreds of hours of free content I have created to help you understand why patients are dropping off, why patients object to your prices, and how to handle the “do you take my insurance” conversation…