If you own a private practice, it is ESSENTIAL that you have some ‘Welcome’ or ‘New Patient’ marketing campaign that introduce your patients to your community, clinic and service. Infusionsoft, by Keap, is one of the best customer relationship management automation software out there for small businesses and their teams to develop sales and marketingRead More…
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Tag: Marketing
The Top 3 Questions PT Clinic Owners Ask About Facebook Marketing
Running Facebook Ads is one of THE most important ways for savvy physical therapy clinic owners to attract new patients and grow their business. The most important thing to remember is that Facebook’s marketing strategy is always changing. It’s important to keep up to date on everything Facebook related as best you can as youRead More…
Why You Need to be a Part of a Community to Grow Your Business
Misha Price has a big ambition: to grow to a million dollar clinic by 2024. With the guidance and coaching available within Paul’s World, both from Paul and his team, there’s every confidence he will smash through his target. He appreciates the no-nonsense, straight talking approach – “Direct, no bullshit, and tells the truth” –Read More…
Digital Marketing Expectations/Results in the age of Omicron
So here we are already exactly 50% of the way through February… and 50% of the way through the first quarter of 2022. How is it going for you? What I’ve realized from working with clinic owners like you is that many simply don’t know how it’s really going. Sure, they’ve got their ownRead More…
How to Make Over 20 Pieces Of Marketing Content for Your Clinic From One Blog Post
A regular question I get asked is: “Do you ever run out of content to post about for Paul Gough Physio Rooms?” My answer is a simple one: No. We make the most of every piece of content, repurposing and distributing it under different headlines and positioning it in slightly different ways, multiple times acrossRead More…
This Might Be Why Your Google Ads Aren’t Working for Your PT Clinic
Throughout our time of managing paid search campaigns, with Google, You Tube, Bing and a sprinkle of Yahoo being the most prominent, our Private Practice Marketer agency hears time and again about clients struggling to run their own Paid Search Campaigns, with a big budget spent with limited success. Paid search advertising offers a rapidRead More…
How To Increase Your Clinic’s Revenue By 200% | PT Success Story
Eric Wallace has enjoyed great success in 2021 – he is 200% up year on year! Based in Appleton, WI, Motus RX Physical Therapy helps active people move confidently and feel young without medications, injections or surgeries. Eric joined the 4% Club last year and in little over 12 months, his outlook and business hasRead More…
8 Best Practices to Optimize Your YouTube Channel for Your Clinic
Do you want to be the leading face behind your business and be seen as an authority on the subject of patient health and physical therapy? One great way to place yourself ahead of your competition is to start a YouTube Channel answering questions that your perfect patients want to know. Did you know thatRead More…
How To Get Your Ads To The Top Of The Google Search List | PT Success Story
Leslie Abrahams joined our Private Practice Marketer Program in May 2020, right after Covid hit. He knew that with the uncertainties around him, he needed to do what he could to keep his business going. Bodies Under Construction has 4 clinics across the south east of England. It hasn’t been an easy journey. There wereRead More…
Best Email Marketing Tips for Physical Therapists to Increase Your Patient Lifetime Value
What does your email follow-up process look like for your physical therapy clinic at the moment? Are you doing any sort of automated follow up? Too many PT Clinic Owners make the mistake of putting 100% of their effort into constantly getting new patients, all the while neglecting the warmest leads they have (AKA: theRead More…